Wednesday 1 April 2020

APAC to account for highest demand in display market during forecast period

APAC is the leading region in terms of production and consumption of display market. The region has witnessed significant advancements in the display device market, along with rapid changes in terms of adoption of new technologies. The huge market size in APAC is because of the rapid industrialization, as well as the presence of a large number of OEMs and many consumers in the region. Major companies such as Samsung Electronics and LG Electronics being based in South Korea, and Sony, Sharp, Panasonic, and a few others being based in Japan, contribute significantly to the display panel market’s growth in this region.

“Smartphones to dominate OLED display market, in terms of size during forecast period”

Smartphones have been dominating the display panel market, with Apple and Samsung dominating the whole smartphone segment. The growth of the display panel market for smartphones will be propelled mainly by OLED and flexible displays during the forecast period. At present, flexible OLED technology-based (highly priced) display panels are being adopted in smartphones at a high rate globally; this trend is expected to continue during the forecast period. The major factors boosting the use of OLED displays in smartphones include energy-efficiency, sunlight readability, vivid color and picture quality, and easier recyclability than LCDs.

“Micro-LED technology to witness highest CAGR during forecast period”

The market for micro-LED displays is expected to grow at the highest CAGR during the forecast period. Micro-LED is an emerging display technology and has the potential to disrupt the LCD and OLED display ecosystem. Increasing demand for brighter and more power-efficient display panels for smartwatches, mobile devices, and NTE (AR/VR) devices will be the major factors for the growth of micro-LED technology in the display panel market. Considering current manufacturing capabilities, prototype development, and the involvement of leading players— Apple, Samsung, and Sony—, micro-LED-based smartwatches and NTE devices may enter the commercial phase in 2019.


“Small-and medium-sized display expected to gain share in global market during forecast period”

At present, large-sized display is in demand for televisions, PC monitors and laptops, signage and some tablets; therefore, the large-sized display panels account for the largest market share. However, small- and medium-sized display panels are expected to gain share in the global market during the forecast period. The growth in this segment will mainly be driven by high growth of OLED display panels, especially for smartphones.


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