The agriculture IoT market is expected to be valued at USD 8.86 billion in 2025 and is projected to reach USD 12.61 billion by 2030, registering a CAGR of 7.3% during the forecast period. One of the key drivers is the rising adoption of precision farming solutions to enhance yields, reduce resource wastage, and improve profitability. Growing use of IoT-enabled sensors, drones, and analytics for real-time farm monitoring is further accelerating market growth.
Major players operating in the agriculture IoT
market are Deere & Company (US), AGCO Corporation (US), Raven Industries,
Inc. (US), DeLaval (Sweden), Merck & Co., Inc. (US). To boost market
presence and product offerings, companies are primarily focusing on the
adoption of organic and inorganic growth strategies such as product launches,
collaborations, partnerships, and acquisitions. These strategies have enabled
market leaders to expand the adoption of IoT-enabled farming solutions and
align with evolving agricultural technology standards, thus strengthening their
competitive positions in the agriculture IoT market.
Major Agriculture
IoT Companies Include:
- Deere
& Company (US)
- AGCO
Corporation (US)
- Raven
Industries (US)
- DeLaval
(Sweden)
- Merck
& Co., Inc. (US, Akva Group (Western Norway)
- KUBOTA
Corporation (Japan)
- Topcon
(US)
- ScaleAQ
(Norway)
- Innovasea
Systems Inc. (US)
Deere & Company (US) is recognized globally as a leader
in agricultural machinery and smart farming solutions. Leveraging advanced IoT
technologies, Deere integrates precision agriculture tools, autonomous
equipment, and real-time data analytics to improve productivity, resource
efficiency, and crop yield optimization. The company’s connected platform
enables farmers to monitor, analyze, and manage field operations remotely,
ensuring data-driven decision-making. Deere continues to invest heavily in
AI-powered IoT systems, such as the launch of F8 and F9 Series forage
harvesters in 2025, automation, and connectivity to strengthen its leadership
in the agriculture IoT market and deliver sustainable farming innovations
worldwide.
AGCO Corporation (US) is a global manufacturer and distributor of
agricultural equipment, specializing in IoT-enabled machinery and precision
farming technologies. Through its joint venture PTx Trimble, AGCO delivers
cutting-edge guidance, connectivity, and data management solutions that help
farmers optimize inputs and operations. PTx Trimble’s integrated platform
connects equipment, software, and analytics, enabling smarter decision-making
and greater operational efficiency. AGCO’s strategy focuses on innovation, sustainability,
and digital transformation, positioning it as a key driver of the global
agriculture IoT revolution.
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Markets Ranking
The five major players in the agriculture IoT market
hold 29–47% as a share of the total market for 2024. Deere & Company
(US) leads with its advanced precision agriculture solutions, integrating
connected machinery, AI-driven analytics, and autonomous systems to enhance
farm productivity and sustainability. AGCO Corporation (US) strengthens its
position through the PTx Trimble collaboration, delivering cutting-edge
precision farming technologies, GPS guidance, and data management platforms to
optimize yields. Raven Industries, Inc. (US) specializes in autonomous systems,
precision application, and advanced field analytics, driving efficiency for
farmers worldwide. DeLaval (Sweden) leverages connected dairy management
systems and real-time monitoring tools to improve livestock health and milk
production. Merck & Co., Inc. (US) contributes through IoT-enabled
livestock health monitoring and traceability solutions, ensuring disease
prevention and food safety. The rest of the market (53–71%) includes emerging companies
focusing on drone-based field monitoring, smart irrigation, soil sensors, and
AI-powered farm management software, further accelerating the adoption of
agriculture
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