The speaker
driver market is projected to USD 29.3 billion by 2025 from USD 27.1
billion in 2022 at a CAGR of 2.5% during the forecast period. It was observed
that the growth rate was 0.6% from 2021 to 2022. Balanced Armature Driver segment
is expected to grow at a highest CAGR of 3.76%.
Major factors driving
the growth of the market include the increasing demand for smartphones owing to
the surge in the adoption of audio and video streaming services and the growing
popularity of True Wireless earphones. Opportunities for the market include the
increase in the sale of smartphones owing to the expansion of the 5G network;
and the release of new headphones and earphones as a result of new advancements
in wireless technology standards such as the new Wi-fi 6 and Bluetooth 5.2.
The Headphones/Earphones
segment is expected to account for the largest size (Value) of the Speaker
Driver market from 2020 to 2025.
Owing to the increasing
demand for wireless and small-sized earphones among fitness enthusiasts, the
supply for earbuds has increased, leading to an increase in the demand for
speaker drivers. As consumers are focusing on product aesthetics and add-on
features for earphones, along with a compact size, the true wireless earbud
category of earphones has been gaining popularity.
Apple (US) has set this
trend with the launch of AirPods in 2016. The other players, such as Oppo and
Xiamoi, have also started integrating foray into their headphones. Bass
boosting technology, active noise cancellation technology, hand-free calling
features along wireless technology are increasing the popularity of true
wireless earbuds, thereby presenting an opportunity for the manufacturers of
drivers to acquire a larger share of the market.
The Others application
segment of the Speaker Driver market including banking, travel and tourism,
hospitality, and education is projected to grow at the highest CAGR (Volume)
during the forecast period.
The hospitality and
travel and tourism application have tremendous potential for the growth of
smart speakers in the coming years. In the hospitality application, these can
be used for room control lighting, playing audio content, learning about
weather and travel updates, ordering room service and housekeeping, calling
reception, and checking out.
For instance, the
InterContinental Hotels Group (IHG) uses a customized version of Baidu’s DuerOS
AI solution that includes voice assistant functionality and its smart speakers
at its InterContinental Beijing Sanlitun and InterContinental Guangzhou
Exhibition Centre properties, that allows guests to ask for basic information,
such as the current travel time to the airport, as well as other types of room
service like ordering food.
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The 20–110 mm segment
holds the largest size (Volume) of the Speaker Driver market in 2020.
Due to the increasing
popularity of audio and video features on social networking apps, including
TikTok, Dubsmash, and Funimate, which has increased the demand for smartphones,
the 20–110 mm segment holds the largest size (Volume) of the market. For
instance, in 2019, Instagram launched the trial of a new feature called Reels.
Also, as people begin to
confine themselves within their homes and work from home, video conferencing
has become increasingly common. Several video conferencing software such as
Zoom, Cisco Webex Meetings, and Microsoft teams are being utilized
increasingly. Thus, the demand for high quality Speaker Drivers in Smartphones
is expected to increase.
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