The digital printing market
size is expected to grow from USD 24.8 billion in 2021 to USD 34.3 billion by
2026, at a CAGR of 6.7%. Growing demand for sustainable printing and
developments in packaging and textile industries are the key factors driving
the growth of the digital printing market.
The digital
printing market is highly competitive owing to the presence of a large number
of regional and global players. The key players are focusing on enhancing their
product portfolios and increasing market share through strategies, such as
product launches, collaborations, acquisitions, and divestments. Many market
players adopted product launches as their key business strategy.
HEWLETT-PACKARD
DEVELOPMENT COMPANY, L.P. (US): HP offers products, technologies, software,
solutions, and services worldwide. It is a global provider of personal
computing and other access devices, imaging and printing products, and related
technologies, solutions, and services. HP provides printers, scanners, digital
cameras, calculators, personal digital assistants (PDA), servers, workstation
computers, and computers for home and small businesses. The company has a large
end-user base, including sectors such as government, healthcare, education, and
consumer electronics.
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Canon (Japan): Canon is one of the largest manufacturers of
electronic peripherals, printers, cameras, and photocopying machines. It offers
a range of high-performance, high-image-quality industrial equipment, starting
from production printing systems to semiconductor lithography equipment and
next-generation nanoimprint lithography systems. Canon works in close
collaboration with various group companies and alliance partners to deliver
optimal solutions tailored to match customers’ business operations.
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